Gaya APA

FIRMANZAH, . (2009). Successful new product launching (npl) in the local market : bridging standardization and localization (1). Jakarta: Salemba Empat.

Gaya MLA

FIRMANZAH, . "Successful new product launching (npl) in the local market : bridging standardization and localization". 1 Jakarta: Salemba Empat, 2009. Textbook.