Gaya APA

Fifield, P. (2008). Marketing Strategy : Masterclass The 100 questions you need to answer to create your own winning marketing strategy (First Edition). United Kingdom: Elsevier Ltd.

Gaya MLA

Fifield, Paul. "Marketing Strategy : Masterclass The 100 questions you need to answer to create your own winning marketing strategy". First Edition United Kingdom: Elsevier Ltd, 2008. eBook.